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Writing that works

Let’s get your message to the people who need to hear it. Great copywriting gives your prospects the information they need in language they understand, to make well-informed choices about their health care options. We are uniquely qualified to persuade, educate and convert your prospects into advocates for alternative means to good health with copywriting and graphic design support.

Our services

If you need a complete website overhaul, or just want someone to take over your blog, we can help. No job is too big or too small. We have expertise in online marketing, blog posts, case studies, white papers or direct mail. In addition we partner with award-winning graphic designers. We are your best choice for alternative health marketing services.

Your prospects are looking to you and your products to help them protect themselves and their loved ones. People need to know that there are alternatives to harsh drugs and dangerous surgeries.

Writing with an informed perspective

I have done extensive research on natural approaches to manage and cure many chronic diseases. Even people with minor health problems end up on the operating table or in the pharmacy to get relief from health problems that are nutritional in nature. More serious diseases, like cancer, diabetes and heart disease can be treated effectively with the right food, supplements, and non-invasive therapies to support wellbeing.

The first thing any content has to do is get found by Google. The way to do this is through search engine optimization or SEO. The marketing materials have to contain the key words customers are likely to use when they are trying to find you and your product on the Internet.

You don’t have much time to snag your prospect’s attention. If they don’t see what they came for when they land on your site, they will back out and continue their search. In this way, the web adds an extra layer of resistance to your marketing efforts. Good copywriting can overcome this obstacle.

All your prospect has to do is back out, click or scroll past to ignore the message. He doesn’t even have to leave his chair to avoid reading ad copy or listening to a video promotion.

This is why the copywriting for your site should be both informative and entertaining. It also should be easy for potential customers to find the information they are seeking.

Marketing hurdles

With natural therapies, you even have to be more convincing than usual in your marketing efforts. After all, your prospects have been prejudiced against alternative medicine by their health care providers and the media.

People are convinced that the violent side effects caused by prescription drugs are just a normal risk they have to take to promote their health. Modern medicine relies on harsh drugs and risky surgeries. In many cases, nature and alternative practitioners can help them manage their health concerns safely and effectively.

Call me at the number listed above for a free consultation. Together, we’ll find the best way to reach the audience that is most hungry for the products and information you offer. We’ll help you put your alternative products on the map by providing you with an easy to navigate website and content that is both informative and interesting.

Call us for your web and copywriting needs.